B/S/H

Chicago, IL
10,000 SF

This showroom is positioned at the ground level of the Merchandise Mart which takes advantage of foot traffic at both the building exterior as well as the interior lobby. The double height space allows for displays at the lower level for notable appliance manufacturers Bosch and Gaggenau while the mezzanine level contains conferencing for staff and clients alike. Challenges included visitor flow through the narrow space while providing preparation areas for cooking demos out of visitor view.